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Rooms 66 /Architecture Vincenzo de Cotiis /Interior Design Vincenzo de Cotiis /The Original Daniela Bertazzoni, Alissia Mancino & Sarah Mancino
A mesmerizing monument to deconstructivist aesthetics lies mere steps from Milan's Duomo cathedral and La Scala opera house. Italian architect and fashion designer Vincenzo de Cotiis conceived of the hotel as a work of art—a grand scale installation. With bare cement floors and stairs, rooms featuring oxidized brass and split slate, scratched mirrors, burnished iron, and torn, aged gauze captured between sheets of glass, de Cotiis summons an atmosphere of warmth and well-being from scrappy, hard-edged materials. The 66 guestrooms come in either a light or dark color palette and exude intimacy despite (or perhaps because of) the hints of industrial design. While the conceptual design elements of the Straf offer plenty of cerebral delights, there are still many creature comforts to appeal to the senses. The hotel also offers several “relaxation rooms,” which include massage chairs and aromatherapy treatments.
LIN - Linate Airport
Food & Drink
Restaurant: Italian and international cuisine & bar
Spa & Recreation
Conference & Meetings
1 meeting room
Rooms & Suites
Blending recycled materials into new surroundings in a concept that shakes up the interior of a 19th century Milan palazzo, architect and artist Vincenzo de Cotiis has achieved his goal of creating a visually striking alternative to standard hotel room design. The Milan architect uses bare cement for floors as well as oxidized brass and split slate in his room interiors. Seven of the 66 rooms include a massaging armchair, and in five rooms de Cotiis has designed a so-called “well-being” corner—here guests can unwind in style but without technological mod cons to disturb them. All rooms offer tactile pleasures in fine textiles, decadent bathrooms, and mirrored surfaces.
In Milan, a city where expressing yourself through art and fashion is as expected as a warm espresso, the elegant Straf is turning towards highbrow art to put an end to low-minded pollution. Here, plastics are also banned to raise environmental awareness among guests, while nearby fashion experts are creating recyclable textiles for tomorrow’s smart new looks.
Daniela Bertazzoni, Alissia Mancino & Sarah Mancino
Since 1969, Daniela Bertazzoni, daughter of hotel giant Manlio Bertazzoni, has been managing with great passion her father's Grand Hotel et de Milan, the downtown home of high society since 1863. More recently she has involved her daughters, Alissia and Sarah Mancino, in the family business to help run Straf, an ultra-modern Milanese hotel opened in 2004. For the mother and her daughters, passion is a key element that quickly turns into a deep dedication to an unconventional property. What the trio has learned most from experience, another vital element behind extraordinary hotels, is a genuine approach to managing that comes with a mix of familial instincts and a strong feminine intuition. “We are here everyday,” Bertazzoni says of her hands-on approach, “our presence is truly the secret.”
It’s hard to be more central to Milan than Hotel Straf, which sits on the Duomo di Milano’s doorstep. Centro Storico—in Milan’s Zone 1—is packed with historical and cultural gems, square-side cafés and restaurants, and a plethora of high-end shops and art galleries in close quarters with the spectacular Milan Cathedral.