History surrounds you as you walk the grounds of La Purificadora—stone columns and aqueducts, crumbling factory walls intersected with sleek glass panels—past and present locked in an elegant embrace. This building, which once purified Puebla’s water, feels a piece with the city’s architectural beauty, its mix of history and contemporaneity. You feel a profound connection as you wander into the centro histórico, a colonial marvel of Baroque churches, blooming jacarandas, and walls covered in hand-painted Talavera tiles. As you stroll into the Zócalo, Puebla’s enigmatic central square, a group of street musicians has just begun to play, soft marimba mingling with the sound of laughter and voices as a warm summer wind blows down from the Mexican countryside.
THE HOTEL — Located in the historic center of Puebla, a colonial city on the road between Mexico City and Veracruz, La Purificadora is the new incarnation of a late 19th-century factory long used to purify water. Renowned Mexican architectural firm Legorreta + Legorreta preserved many of the building's original elements, including crumbling walls and stone aqueducts, juxtaposing them with modern accents like sleek purple lounge chairs and a glass-walled swimming pool. The resulting mix of new and old is truly stunning. Most of the hotel's guestrooms offer spectacular views of the hotel gardens and the city center beyond, a UNESCO World Heritage Site.
"We go to the essence—the essence of an idea, the essence of a material, the essence of a cuisine. It’s mainly about simplicity. That’s how we keep it original."Carlos Couturier – Cofounder and Creative Director of Grupo Habita
For Carlos Couturier and Moisés Micha, building hotels that reflect their surroundings is more than just a job—it’s a passion that drove these two Mexican entrepreneurs from citrus farming and investment banking to boutique hospitality. Avid art collectors who are active in the Mexican art community, Couturier and Micha are passionately committed to investing in the regions in which they build their hotels, from Mexico to the United States. “We use a local team every time we build a hotel, and we read the surroundings and their traditions to integrate the local culture into our project,” explains Couturier. Their Grupo Habita collection has grown to include 12 diverse properties, from Acapulco to downtown Manhattan.
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