• Hotels & Resorts (4)
    • Deals (8)
      from USD 119 /night

      Fresh Hotel

      Sofokleous Str., 26, Athens, Greece

      Member since 11/2004   Rooms 133   Architecture Zege: Zeppos - Georgiadi + Associates   Interior Design Zege: Zeppos - Georgiadi + Associates
      The Original Ada Yfanti

      Experience the sleek designs of heavyweights such as Philippe Starck and Zaha Hadid fused with the ancient splendor of Athens.

      Book 1
      Room, 1
      Adults

      Select your desired check-in and check-out dates to view the best rate

      Clear All

      Rooms Matching Your Dates

      April 19, 2014 – April 21, 2014

      • Superior Room

        • 22 sqm (72sqft)
        • Twin Beds or Queen Size Bed
        • Private balcony
        • Free WiFi
        USD 119 /night
        Book Now
      • Executive Room

        add only USD 105 /night
        • 28sqm (91sqft)
        • Queen Size Bed
        • WiFi
        • Design fittings
        USD 224 /night
        Book Now
      • Family Room

        add only USD 171 /night
        • 44sqm (144sqft)
        • Queen Size Bed and Twin Beds
        • WiFi
        • Design fittings
        USD 290 /night
        Book Now
      About Your Stay
      Fresh Hotel

      Set in a historical backdrop in central Athens, Fresh Hotel offers an electrifying medley of sleek formality and ancient splendor, where bold design fuses with a traditional location. This urban resort, the creation of owner Ada Yfanti, remains true to its name with a fresh palette of striking tones such as lime, fuchsia, and tangerine set against a simple white backdrop. The design and architecture, courtesy of local studio Tassos-Georgiadi + Associates, uses natural materials that seamlessly merge with bursts of intense color. The choice of materials was intended to simultaneously contrast and enhance Fresh's surroundings. Peppered with an impressive selection of design furniture handpicked by Yfanti, pieces by Charles Eames, Philippe Starck, and Zaha Hadid inject Fresh with a thoroughly distinctive interior.

      Neighborhood
      Architecture
      Tassos-Georgiadi + Associates

      The aptly named Fresh Hotel adds a candy box kaleidoscope of color to an emergent industrial quarter—deliciously designed by Tassos Zeppos, Eleni Georgiadi, and their associates. The Fresh boldly mixes rich natural materials, like oak and walnut wood, with bright pinks and oranges, making it a clean-lined sanctuary from the flurry of downtown Athens just outside its doors. The nine-story building, with a pool and bar sporting a view of the Acropolis on the top floor, welcomes its guests into a lobby extending over two floors that gives you a taste of the funkiness to come upstairs. The 133 guestrooms, six of them with private, small Zen gardens, are temples to clean lines with sleek, modernist spaces broken up by bright slashes of orange, pink, and green against mauve and beige. 

      Interior Design
      Color Correct

      Furniture and fittings at Fresh, including Tolomeo lamps by Artemide, Starck’s transparent polycarbonate Eros chairs by Kartell, and Urquiola’s Lens tables by B&B Italia, are offset against other light oak pieces. A generous fireplace that is surrounded by an imposing black wall, meanwhile, stands opposite the reception created by an attractive pink glass box.

      Made by Originals
      Ada Yfanti

      When the young and eager Athenian Ada Yfanti decided to break away from her family business at the age of 26, she set her sights on creating a hotel that would become both a landmark in Athens and an "it" spot for local creatives. Today, that mission has been accomplished. Yfanti juggles the Fresh Hotel, along with two smaller retreats on the island of Samos in the northern Aegean Sea, and the olive oil company Esti with her husband. It's a testament to Yfanti's precocious good taste that Fresh is a fixture on the Athens skyline, where it represents both exclusive serenity and urban energy.

      learn more

      Current Deals
      you don't want to miss

      View All Deals

      • 3FOR2 Summer Specials

        Take your time, relax and enjoy an extended stay with a complimentary night. This option gives you one additional night for free.

      • Value Summer Specials

        Enjoy your summer while saving money with discounted rates at participating hotels.

      • 7FOR5 Summer Specials

        Enjoy two additional nights for free