Set in a historical backdrop in central Athens, Fresh Hotel offers an electrifying medley of sleek formality and ancient splendor, where bold design fuses with a traditional location. This urban resort, the creation of owner Ada Yfanti, remains true to its name with a fresh palette of striking tones such as lime, fuchsia, and tangerine set against a simple white backdrop. The design and architecture, courtesy of local studio Tassos-Georgiadi + Associates, uses natural materials that seamlessly merge with bursts of intense color. The choice of materials was intended to simultaneously contrast and enhance Fresh's surroundings. Peppered with an impressive selection of design furniture handpicked by Yfanti, pieces by Charles Eames, Philippe Starck, and Zaha Hadid inject Fresh with a thoroughly distinctive interior.
ATH - Athens International Airport
Food & Drink
Spa & Recreation
Health Club, Outdoor Pool
(Hours: 9am - 7pm from May to October)
Conference & Meetings
3 meeting rooms
Bellman, Breakfast, Parking, Room Service
Rooms & Suites
Spanning between 22 and 40 square meters, all 133 rooms and suites offer city views. The Standard room, at 22 square meters, offers either twin beds or a queen-size bed, while queen-size beds are found in the 28-square-meter Executive Room and the 40-square-meter Suite. The Executive Room also plays host to a private Zen garden and an additional sofa bed, and the Suite boasts a separate living room with a home cinema and a private balcony.
When the young and eager Athenian Ada Yfanti decided to break away from her family business at the age of 26, she set her sights on creating a hotel that would become both a landmark in Athens and an “it" spot for local creatives. Today, that mission has been accomplished. Yfanti juggles the Fresh Hotel, along with two smaller retreats on the island of Samos in the northern Aegean Sea, and the olive oil company Esti with her husband. It's a testament to Yfanti's precocious good taste that Fresh is a fixture on the Athens skyline, where it represents both exclusive serenity and urban energy.