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MEET THE ORIGINAL: PETTER A. STORDALEN
THE THIEF would not exist without the vision of passionate hotel magnate Petter A. Stordalen. A self-made businessman, Stordalen started out selling strawberries outside his father’s grocery at local markets, becoming “Norway’s top strawberry seller” at age 12. Through a series of bold acquisitions and canny business decisions, Stordalen came to own Nordic Choice Hotels, the leading Nordic hotel company encompassing 170 hotels, 5 hotel chains and 10 000 employees, as well as Nordic Hotels and Resorts, a collection of independent hotels that includes THE THIEF and Copperhill Mountain Lodge, another member of Design Hotels™. As Norway’s ninth-richest man Stordalen has become one of Scandinavia’s most recognizable entrepreneurs, known for his dynamic motivational speeches and extravagant stunts. However, Stordalen is equally prominent as an activist, environmentalist and philanthropist, concerned with sustainable business, climate change and renewable energy. His business reflects his views on sustainability, as THE THIEF is a prime example of.